EV Automotive Experience Showcase
The new Head of Global Experience Design at a major automotive company needed to bring differentiated and joyful experiences to life for EV Owners at an accelerated timeline due to internal pressures. My team was brought in to assist in bringing these concepts to life, creating, pressure testing, and socializing these prototypes within an internal exposition. I had the privilege of lead design on the space, alongside working on multiple prototypes and their implementation.
Service Design
Rapid Prototyping
Customer Experience
Showcase Design
Spatial Design
Early Testing
Concept Prototyping
Showcase Build
A few of the concepts:
Group Mode
All going to the same place? Sync up and have fun along the way with games, music, and intercom.
Feats
Rewarding drivers with achievement like incentives, tied to their account and smart device.
Sounds of Joy
Customizing the sounds your EV makes with various interactions.
